Media & Interactive Design Expert
Mak (Mak Tszho)
Product Designer · M.S. Games & Playable Media, UC Santa Cruz (4.0 GPA)
Mak is a product designer specializing in UI/UX and interactive media, graduating with a perfect 4.0 GPA from UC Santa Cruz's Games & Playable Media program. He has served as Game UI/UX Designer and interim UI/UX Lead at Bitus Labs, with additional experience at 37 Interactive Entertainment and fAIshion.AI. He excels at translating user research insights into actionable design solutions that drive measurable product improvements.
4.0 GPA
UCSC M.S.
Master of Science in Games & Playable Media from UC Santa Cruz with a perfect GPA
40%
Usability Improvement
Led UI/UX redesigns that improved mobile usability by 40% and responsiveness across devices
UI/UX Lead
Cross-Functional Leadership
Served as interim UI/UX Lead, driving collaboration and creating unified style guides
Bay Area
Based In
San Francisco Bay Area — available for both remote and on-site consulting
Areas of Expertise
Mak's core competencies in product design and interactive media
Product & UX Design
End-to-end product design from user research and wireframing to high-fidelity prototypes. Expertise in UX strategy, interaction design, and A/B testing to drive measurable outcomes.
Game UI/UX Design
Specialized in game interface design with focus on visual hierarchy, typography, and color systems. Experience designing core game screens and interactive prototypes for slot and casual games.
Interactive Media & Prototyping
Creating engaging interactive experiences using Figma, After Effects, Unity, and Unreal. Bridging design and development with hands-on prototyping skills.
Design Systems & Style Guides
Building unified design systems that improve developer handoff efficiency by 30%. Establishing branding, typography, iconography, and component standards across teams.
User Research & Testing
Conducting user interviews, usability testing, and competitor benchmarking. Translating qualitative insights into actionable design improvements.
Cross-Functional Collaboration
Experienced leading design efforts across engineering, product, and marketing teams. Mentored 20+ student teams on UI/UX best practices at UC Santa Cruz.
Experience
Bitus Labs
2025 - PresentGame UI/UX Designer
Redesigned company and game websites, designed core slot-game UI screens, served as interim UI/UX Lead driving cross-functional collaboration.
37 Interactive Entertainment
2024GUI Designer Intern
Conducted UI benchmarking on top casual mobile games, created style guides for 10+ UI screens improving visual consistency across features.
fAIshion.AI
2025UI/UX Designer
Redesigned AI-powered website flows using insights from 11 user interviews and usability testing, improving task completion by 40%.
Consult with Mak
Get expert advice on product design and interactive media. From game UI design to UX strategy, Mak can provide professional guidance for your project.